Tag Archives: new patients

Is Chiropractic Marketing with Pay-Per-Click a Waste?

It happens at every one of my seminars”a chiropractor will come up to me and talk endlessly about the benefits of pay per click advertising on Google or Yahoo, and every time I have to smile to myself. Chiropractors who are new to marketing or any new businessperson who starts paying to advertise online are always excited. They pat themselves on the back for finally marketing their business online. Thats not to say that a good Adwords campaign isnt worth anything, but you can seriously waste thousands of dollars with pay per click, and potentially with no returns.

Chiropractic Website Marketing Warning

Chances are that you have a chiropractic marketing website online and it’s producing no results for you. You aren’t alone; scores of chiropractors are experiencing the same poor results with the old way of marketing their practice. Even those with a website are still in the dust. Most chiropractors and their consultants don’t know anything about driving new patients to their websites and getting people through the doors. The old claims of webmasters never seem to come to fruition.